Castleview Training
Castleview Training

Correspondence master-class – writing and emailing to the customer training

This one day course is for:

Anyone who writes letters or emails to customers or the public and wants to learn how to get it right, first time. First impressions count and in an age of social media, you will be judged, for all to see, on the quality of your organisational correspondence handling.

This course will help you to:

Understand the importance and value of your responses and messages to the image of your organisation. You’ll learn what good looks like, from an industry expert, with experience of drafting correspondence for customers, senior executives and Government ministers.

You’ll develop some great tools and techniques and develop a keen interest in the value of grammar, punctuation, together with engaging and interesting writing.

Course objectives:

  • Understanding why we need to get it right
  • Learning why it’s important to read correspondence carefully
  • Gain insights into how people communicate and the relationship to complaint handling
  • Learn how to analyse correspondence effectively
  • Appreciate how your tone and response determines the success of correspondence and complaint handling
  • Understand what we mean by tailoring, tone and flow
  • Learn what good tailoring, flow and tone looks like
  • Think about why we might find it difficult or unnatural to personalise our correspondence
  • Understand why proof-reading is important
  • Practise these techniques

Price:

Our pricing is competitive and flexible. We can offer discounts for new business and offer a price based on either the number of delegates or an all inclusive package. We understand your need to stay within budget, so contact us now. You will find our prices realistic and affordable.

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